Who Sells the Most ATVs in the World?

ATVs, also known as All-Terrain Ve­hicles, have witnesse­d a remarkable surge in popularity ove­r the past few years. A growing number of individuals are now drawn to these exhilarating machines, eage­rly embracing the outdoors.

In the industry, you'll find a fie­rce competition betwe­en established brands with le­ngthy histories and promising up-and-coming manufacturers. The marke­t constantly evolves to kee­p pace with this fierce rivalry.

This article e­xplores the leading se­llers of ATVs worldwide. It delve­s into their market share, highlighting ke­y features and what distinguishes the­m from competitors.

What Is an ATV?

ATVs are a popular choice for those who want a four-wheeled vehicle's precision steering and power when exploring off-road without worrying about limited surfaces.

These vehicles are powerful and designed for rugged terrain, with low-pressure tires that can navigate wet, muddy, and rocky landscapes. Sand or snow is also relatively easy for them.

Since their handlebars make them more responsive than a UTV's steering wheel, they often have an advantage in maneuvering tight spots on trails or around obstacles in the wilderness.

The power available from ATVs today can be remarkable—offering plenty of torque and even diff lock options to help you easily traverse difficult ground. Most models come with integrated electric start systems allowing the rider to easily restart if stalled.

Many also feature safety systems such as automatic shutoff switches that help prevent rollovers or automatically switch off the engine if no riders are detected.

ATV History

No one can be blamed if they're unfamiliar with ATVs. These vehicles are relatively recent in the history of motorized transportation. Most accounts point to Honda as the manufacturer of the first ATV prototype in 1967, when they developed a three-wheeled ATV precursor.

However, other sources argue that even before then, in either 1960 or 1961, John Gower from Canada created an amphibious all-terrain vehicle (AATV) called the Jiger, which had six wheels and could drive over both land and water.

At least part of why ATVs were developed came from motorcycle manufacturers wanting to sell more vehicles, particularly in locations where people couldn't ride motorcycles year-round.

This tendency gave rise to an alternative form of transportation that could take advantage of some of a motorcycle's versatility with added utility for various terrains and climates.

It is unclear who exactly should be credited with inventing this incredible machine. But there is no doubt it has provided recreation and gotten many people out into nature to explore off-roads they otherwise wouldn't have seen.

ATV Prices

Plenty of ATVs are out there to fit everyone's needs at various price points. The prices vary greatly depending on the type of bike. They also vary depending on the brand and features you're shopping for.

Prices start at around $5,000 for many brands. These models are usually popular choices for beginner riders. At this price point, you can get an ATV with basic features and moderate horsepower that are perfect for recreational riders.

If you have more to spend, there are also larger ranges of models and trim levels. They cost from $8,000-$9,000 up to around $11,000.

These higher-end models have more power and features like comfortable seats with padding, heavy-duty cargo racks, and advanced lighting systems.

For experienced riders who want additional power and features, it may be worth budgeting a couple of thousand extra dollars to get an ATV from a reputable brand.

Of course, if you prefer the convenience of budget models, it is still possible to find great bikes for around $5,000 or $6,000, which provide excellent value for money.

Which Market Sells The Most ATVs?

The North American market (United States, Canada, and Mexico) has had an incredibly successful year of ATV and UTV sales in 2020.

According to Motorcycles Data, the number of global ATV sales crested at 0.7 million units sold last year, with North American buyers purchasing most of those. China trailed in second place, while the European market share was down 31%, with almost half the amount sold than five years prior.

The all-terrain vehicle markets came roaring back in 2020 after nearly a decade since its emergence, thanks mainly to strong growth in the United States following the legalization of e-ATVs and UTVs in 2016.

This also coincided with consumer trends towards economic recreational vehicles over traditional ones, which have seen waning interest.

The result is an ATV industry on track for even greater success ahead as consumers look for more cost-effective adventure options and manufacturers respond with better models suited for everyone from first-time riders to experienced enthusiasts.

Top-Selling ATV Brands

#1 Polaris

It's easy to see why Polaris is a top seller for used ATVs. From ATVs to UTVs, Polaris offers adult and youth models for every type of rider. With its reliability, superior performance, and affordability, the Polaris name is well-known and trusted among riders nationwide.

The company produces vehicles with adjustable independent suspensions so riders can choose how stiff or soft they want their rear suspension system for different kinds of rough terrain. They also offer an impressive selection of accessories, including shocks, lighting kits, helmets, racks, and winches.

Not only does this guarantee a great ride, but also a maximum level of safety while out on the trails. A range of color schemes is available, allowing you to customize your vehicle for top style and performance.

Whether you're looking to conquer new terrain or get some air off jumps on the weekend, Polaris has a great selection of vehicles to suit every rider's needs.

#2 Can-Am

Can-Am four-wheelers and side-by-sides are revolutionizing off-road activities. They provide powerful performance for any terrain or activity that requires an off-roading vehicle. Whether you plan on using your Can-Am for hunting, trail riding, or just running farm errands, it has the features and capabilities to do the job.

Can-Am vehicles feature advanced engines with powerful torque and acceleration, long travel suspension systems with adjustable ride heights to handle any terrain, and shock absorption packages for unmatched smoothness in all conditions.

Other features include heavy-duty racks to haul gear and materials, GPS navigation capabilities to keep track of your waypoints, and comfortable ergonomic seating with contoured backrests for extra support during long days out on the trails.

All these features make Can-Am products stand out from the competition and give riders travel that is truly unlike anything else they've experienced.

#3 Yamaha

Yamaha has been a leader in off-roading since the 1980s, when it began producing ATVs. With its first three-wheel ATV, Yamaha made a bold move that set them apart from many of its competitors at the time. Today, Yamaha offers various ATVs for various outdoor activities such as sports, recreation, and utility.

The company's commitment to manufacturing quality vehicles has earned it the industry's respect. All Yamaha products are designed for durability and reliability.

The company's models include:

• Electric start
• High-performance shocks and suspensions
• Advanced brakes and throttle systems
• Versatile storage units
• Spacious seating

With a Yamaha ATV, you can confidently explore any terrain because these are some of the tough vehicles on the market today.

#4 Honda

Honda remains at the forefront of off-road vehicle manufacturing, beginning with the introduction of the Honda ATC90 in 1970. The three-wheeled ATVs were a game-changer due to their improved performance and stability over two-wheeled ATVs, leading Honda's ATV lineup ever since.

From this start, Honda has cultivated more than five decades of expertise in designing and engineering recreational and utility vehicles that enhance your outdoor lifestyle.

Today, Honda has a comprehensive selection of ATVs and UTVs available for both recreational sport and utility uses. With countless awards attributed to its superior quality standards, you can depend on Honda to be the best off-road delivery on the trails and in your garage.

#5 Kawasaki

Kawasaki is a hugely recognizable off-road brand. These models include the Teryx and Mule lines, which offer some of the most impressive features of a two-wheeled vehicle.

For those seeking an ATV ride, Kawasaki also offers a variety of youth vehicles and mid-size quads that are perfect for outdoor adventures. With reliable performance, these vehicles are responsive to user demands such as speed and maneuverability.

In addition, they provide great stability while navigating even the toughest terrain for maximum adventure.

Each model has been meticulously designed to ensure peak performance and durability over long distances and in challenging environments.

Models such as the Teryx LE 800 4x4 boast powerful engines with high torque capabilities that make them suitable for heavy-duty use. Meanwhile, other models feature advanced shock absorbers and premium suspension systems to ensure safe rides at all times.

Kawasaki delivers solutions tailored to every rider for superior wilderness exploration experiences.

Wrapping Up

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